InSideOut Coaching explains how to become a trans-formational coach. Coaches first have to go inside and articulate their reasons for coaching. Only those who have taken the InSideOut journey can become transformational. Joe Ehrmann provides examples of coaches in his life who took this journey and taught him how to find something bigger than himself in sports.He describes his own InSideOut experience, starting with the death of his beloved brother, which helped him understand how sports could transcend the play-ing field. He gives coaches the information and the tools they need to become transformational.